NFL Fans Choose Local TV to Cheer on Their Home Team!
The biggest game of the year is just three days away! This Sunday, millions of football fans across the country will watch the Baltimore Ravens and the San Francisco 49ers go head to head to vie for a Super Bowl championship.
Last year, more than 40 million Americans watched the New York Giants defeat the New England Patriots to become Super Bowl XLVI champs. This game marked the third consecutive year that the Super Bowl was the most-watched television show in U.S. history – a new record.
Also popular among NFL fans is watching home-team games on local TV. The Television Advertising Bureau (TVB) recently found that of 30 markets where a regular season game aired on both a local TV station and on a cable network, 74 percent of households chose to watch the game on their local station.
“Local TV stations provide the community insights, flavor and fun that fans crave,” says TVB President and CEO Steve Lanzano. “When it comes to NFL football, local broadcast television provides a significant home team advantage.”
Whether you’re a die-hard football fan or just tuning in to catch the funny ads or the half-time show, you know you can depend on your local TV station to bring you all the excitement of the Super Bowl live.